CRM Success: Behind the Scenes

The Play Never Happens on Stage: An IRL Example

In my last post, I shared the moment when Corporate Soof learned that "the meeting never happens in the meeting," and it blew her mind....

Lessons from the Business World: The Play Never Happens On Stage

As I navigate the tumultuous journey of entrepreneurship, building my business from the ground up, I keep getting flashbacks of lessons I...

Eating the Elephant: Tackling Big Projects One Bite at a Time

We've all been there. Your boss or client invites you to a meeting—you walk in with a sense of foreboding, and you walk out with what...

Hire Smarter, Not Harder: The Hidden Benefits of a Part-Time CRM Consultant

In today’s competitive business landscape, the need for efficient and effective Customer Relationship Management (CRM) cannot be...

The Art of Listening: Transforming Business Systems with Genuine Engagement

In the world of business and technology solutions, especially in the 'customer is king' era, you’d think that building a solid foundation...

The Peril of "Yes": A Tale of Two Systems

In the ever-evolving world of customer relationship management (CRM), the difference between a system that propels your business forward...

My Sky-High Strategy for Salesforce Success: A Lesson from the Flight Deck

In the world of Salesforce implementation, my experience has been a roller coaster of triumphs and tribulations. From the early days of...

How (Salesforce and) I Saved the Day: A Tale of Operational Resilience

In the heart of corporate chaos, where deadlines loom large and challenges abound, lie the unsung heroes of modern business: Salesforce...

Shaking Things Up: Lessons from a Sneaky Stress Test

As a budding business owner, I've been eagerly sharing updates with my family and close friends. Hey, everyone, my website is finally up!...