Outsource What You Suck At (or Just Don’t Want to Do Anymore)
- Soof Hirschmann

- Jul 13
- 2 min read
Updated: Jul 15
There are things I used to power through. Things I felt like I should be able to do (whether in parenting or business) because I’m capable and smart and resourceful and blah blah blah. But here’s the thing no one told me:
You’re allowed to stop doing things you’re bad at.
You’re allowed to stop doing things you hate.
You’re allowed to outsource what’s draining you, even if you could figure it out.
Let me show you what that looks like in real life.
Parenthood Edition: Target Is Now My Everest
I’m a mom of two now. And somewhere in between packing a baby in the car, hunting down that super-specific sunscreen my toddler needs (is it in the baby aisle or the sunscreen aisle?!), and explaining to my toddler why we we're not buying more trains, I’ve realized:
🎯 Target is no longer my happy place.
I get distracted.
I lose track of time.
I forget half the list.
And when the baby starts crying and I haven’t made it to the sunscreen aisle yet, it’s panic mode.
So you wanna know what I do now?
🚗 Drive-up orders (moms must have invented this).
📦 Door-Dash as necessary, (Infant Tylenol or Shaken Beef, thank you Dash Pass!!).
🥗 Dinner drop-offs from the grandmas, emergency grocery runs from my sister-in-law.
I don’t do it all. I've stopped thinking or feeling I need to do it all. Despite the invisible standards we women hold ourselves to.
I let my community, my systems, and my support step in because at the end of the day, my family's sanity/well-being is more valuable than my pride.
Business Edition: Help with the Back Burner
Before my maternity leave, there were always things I knew I should do in my business but kept pushing off:
Documenting my process
Writing consistent content
Building out my testimonials page
It wasn’t that I didn’t care.
It just… wasn’t my thing.
So it never got done.
And now, I have help.
My assistant is tackling the things I avoided because they weren’t energizing or in my zone of genius. And guess what?
It’s making the business stronger without burning me out.
CRM Edition: Please, Give Me Your Spreadsheets 🙏
Here’s where it flips.
A client recently handed me 10 Excel files (some with 5,000 rows) and said, “Can you do anything with this?”
Can I?! 😍😍
I love this part.
I cleaned them up, de-duped, tagged, grouped, and imported them into a fresh CRM I had set up for her. All that value, all that potential, all that untapped revenue, sitting in spreadsheets, now trackable, actionable, and finally being used.
This is the kind of work that I want to take off your plate.
💡 So here's the real takeaway:
Outsource what you suck at.
Or what drains you.
Or what never gets done.
Not because it’s not important, but because it’s just not you.
And if CRM setup, cleanup, or strategy is that thing for you, it’s not for me. It’s my jam. And I’d love to help.
PS: I’m currently on a light maternity leave, but I’ll be back soon. If you want to work together later this year, join the waitlist — I’ll reach out when my calendar reopens. 💜



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